Brochure Campaign Specialist

Join the UK's largest independent travel agent and help bring our award-winning publications to life. As a Brochure & Campaign Specialist within the Hays Travel Marketing team, you’ll play a key role in creating some of our most exciting print and digital materials. From writing engaging copy to managing production timelines and coordinating with internal teams and suppliers, you’ll ensure our brochures not only inspire customers but also deliver commercial impact.

Each brochure requires a detailed production cycle, encompassing planning, supplier briefing, copywriting, design, proofing, and coordination with multiple stakeholders across the business. These timelines are further compounded by the complexity of print logistics, supplier fulfilment, and delivery schedules.

This is a fantastic opportunity to work in a fast-paced, creative environment where no two days are the same.

Our current brochure led portfolio includes.

 
 Best of Touring,  Worldwide,  Best of Cruise,  Voyages Beyond Expectations (VYBE),  New to Cruise, River & Niche Expeditions, Fly From, Seasonal brochures and Exclusive ‘all product’ brochures 

Key duties and responsibilities.

• Project manage the production of key brochures from concept to delivery
• Research, write and edit compelling copy that reflects brand tone and campaign goals and is engaging to the audience.
• Liaise effectively with internal departments: Commercial, Cruise Commercial, Creative, Email, Social Media, Web and the data team.
• Coordinate the proofing and sign-off process with relevant suppliers and stakeholders
• Manage supplier relationships and print/fulfilment timelines alongside the commercial department.
• Ensure consistency across all campaign materials in line with brand guidelines and develop a sub brand for brochures so they are given their own identifiable identity.
• Support and facilitate the rollout of broader campaigns across multiple channels
• Monitor campaign performance and contribute to post-campaign evaluations
• Manage timelines ensuring all key deadlines are met
• Research and discover new opportunities to promote the brochures across multiple mediums including events and takeover opportunities.

Skills Required

• 2+ years’ experience in a marketing, editorial or campaign planning role (preferably within travel or a fast-paced commercial sector)
• Excellent written communication and proofreading skills
• Strong organisational skills with a keen eye for detail
• Experience in managing multiple concurrent projects under tight deadlines
• Proven ability to liaise with cross-functional teams and external suppliers
• Working knowledge of print production processes and timelines desirable
• Proficient in Microsoft Office
• Comfortable working both independently and collaboratively

If you're a strong writer, creative thinker, and natural organiser with a passion for travel, we’d love to hear from you.

About Hays Travel

As the UK’s largest independent travel agency, Hays Travel specialises in providing good value, quality holidays alongside excellent customer service. We work with all leading suppliers and can package holidays that include hotels, flights, cruises, tours, attraction tickets, and more. We have over 470 Branches throughout the UK and our Head Office based in Sunderland, is home to tour operator teams, finance, marketing, people/HR and IT, plus many more. We have been operating for over 40 years, and continue to grow each year.

Our values

Our SMILE values are embedded in to our company and ensure our teams work strongly together. You and all of our colleagues will ensure that the Hays Travel values are demonstrated at all times.

• Supportive
• Motivational
• Innovative
• Loyal
• Excellent

What it’s like to work for us?

Whichever location or department you work in, our people are always at the heart of everything we do. We offer a range of training programmes to help you progress personally and professionally, as we know the benefits of promoting and rewarding our hardworking colleagues are extremely important.

Of course, it's not all about work. We’re very sociable and there are always lots of team nights-out and company parties. Plus, there are opportunities to travel abroad on educational trips, and you can also take advantage of our colleague discount when booking your own holidays.

Hays Travel is committed to safeguarding and promoting the welfare of all colleagues. As an accredited employer provider of apprenticeships, we undertake basic checks through the Disclosure and Barring Service (DBS) to ensure the safety of our apprentices for relevant roles.