Apprentice - Digital Marketing

Earn while you learn with our award winning training team  

We have an amazing opportunity to join our Marketing team here in our Head Office, based in Sunderland!

If you are interested in getting a job in marketing, then this role is ideal place to start as it will enable you to develop your marketing skills in a hands-on environment.

You will help deliver a wide range of communications and marketing activities as well provide administrative and clerical assistance. Your workload will be varied – no two days will be the same. You could be working creating an email one day and then preparing briefing information for departments the next. You will get the opportunity to work in several marketing areas from advertising to product so you can really get a good understanding of what working in marketing is really like!

Key Responsibilities

• Content Management: Update and manage website content, including hotel deals and Cruises, using Umbraco and **Nova **content management systems.
• Site Optimisation: Enhance website performance and user experience through optimisation techniques, such as ensuring images are well optimised and digital copy is up to date and correct.
• SEO Implementation: Execute SEO optimisation such as key work injection, internal linking, meta content updates and more, to help improve website visibility, search rankings, and organic traffic growth.
• Administrative Tasks: Perform a variety of essential administrative duties based on business requirements, including large site update tasks which can include pricing updates, image optimisation or third-party data input.
• Quality Assurance: Ensure accuracy in your work, such as pricing, and grammar, consistency is key. Apply this through the website content while adhering to the Hays Travel branding and marketing guidelines.

Competencies Required

• Capable of demonstrating a strong attention to detail
• Ability to prioritise workload and work to deadlines of self and others
• Positive attitude with a commitment to providing a safe environment for people to work in
• Promote and maintain the profile of health & safety
• Proactive and self motivated with a hands on approach
• Ability to communicate and influence at all levels within the organisation

Technical Skills Required

• Basic knowledge of computer systems i.e. Microsoft Word and Excel with the ability to utilise its key functionalities
• Strong attention to detail and accuracy skills
• File management skills
• Web Navigation Skills

Qualifications/Experience required

• English & Maths grade 4 or above

General

• To be committed and dedicated to completing the customer service Apprenticeship programme within the 12 month timescale, attending all relevant training workshops
• To undertake any other duties that may fall into the job criteria
• To conform with all company policies and procedures including Health and Safety
• To treat all employees, customer and suppliers with dignity and respect

About Hays Travel

As the UK’s largest independent travel agency, Hays Travel specialise in providing good value, quality holidays alongside excellent customer service. We work with all leading suppliers and can package holidays that include hotels, flights, cruises, tours, attraction tickets, and more. We have over 470 Branches throughout the UK and our Head Office based in Sunderland, is home to tour operator teams, finance, marketing, people/HR and IT, plus many more. We have been operating since 1980, and continue to grow each year.

Our values

Our SMILE values are embedded in to our Company and ensures our teams work strongly together. You and all of our colleagues will ensure that the Hays Travel values are demonstrated at all times.

• Supportive
• Motivational
• Innovative
• Loyal
• Excellent

What it’s like to work for us?

Whichever location or department you work in, our people are always at the heart of everything we do. We offer a range of training programmes to help you progress personally and professionally, as we know the benefits of promoting and rewarding our hardworking colleagues are extremely important.

This job description is not intended as an exhaustive list of all duties and responsibilities of the post but simply reflects the key areas involved

Hays Travel is committed to safeguarding and promoting the welfare of all colleagues. As an accredited employer provider of apprenticeships, we undertake basic checks through the Disclosure and Barring Service (DBS) to ensure the safety of our apprentices for relevant roles.